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Hyatt debuts its first Inclusive Collection resort in Aruba

Hyatt Hotels has officially introduced the Secrets brand to Aruba with the opening of Secrets Baby Beach Aruba, an all-suite, adults-only, all-inclusive resort located on the island’s southeast coast. The property becomes Hyatt’s first Inclusive Collection resort on the island, expanding the company’s growing presence in the Caribbean alongside existing properties like Hyatt Place Aruba Airport and Hyatt Regency Aruba Resort, Spa and Casino.


Exterior and pool of Secrets Baby Beach Aruba
Image: Secrets Baby Beach Aruba

The resort takes its name from Baby Beach, a crescent-shaped stretch of white coral sand known for its calm, turquoise waters. Nestled near the culturally rich town of San Nicolas, guests are within reach of the San Nicolas Street Murals and Boca Grandi’s world-class kite surfing. This connection to place is woven throughout the resort—from curated local experiences to a design language rooted in Aruba’s desert-meets-sea landscape.


Suite interior at Secrets Baby Beach Aruba
Image: Secrets Baby Beach Aruba

All 304 suites at Secrets Baby Beach Aruba feature private balconies or terraces, stocked minibars, and interiors inspired by sand dunes, cacti, and coastal tones. Preferred Club suites elevate the experience with upgraded amenities such as butler service, soaking tubs, and access to an exclusive lounge with a private bar, pool, and concierge team.



The property offers a range of culinary experiences, with four gourmet à la carte restaurants spanning Pan-Asian and South American cuisines, alongside an elevated buffet, grill, and café. Guests can enjoy six distinct bar concepts, including a swim-up bar and music lounge, with rotating culinary activations that include local rum tastings and Aruban theme nights.


Spa at Secrets Baby Beach Aruba
Image: Secrets Baby Beach Aruba

Amenities extend across three pools—two of which are infinity-edge—as well as a 3,200-square-foot spa featuring a hydrotherapy circuit, steam room, and tranquil relaxation areas. A full calendar of workshops and activities, from bike tours to mixology classes, round out the all-inclusive appeal. For weddings, retreats, and private events, the resort offers over 2,500 square feet of indoor event space with full-service planning support.


The opening follows the recent debut of Secrets St. Lucia Resort & Spa and precedes several highly anticipated additions to Hyatt’s Inclusive Collection, including Secrets Playa Esmeralda, Dreams Playa Esmeralda, Hyatt Vivid Punta Cana, Cas en Bas Beach Resort St. Lucia, and Grand Hyatt Grand Cayman Hotel & Residences.



 
 

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