Announced

The Parque

Scottsdale · Mixed-Use

The Parque is a roughly $1 billion mixed-use redevelopment of the ~28-acre former CrackerJax site on Scottsdale Road in North Scottsdale.

Last verified Jul 1, 2026
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About the project

The Parque is a roughly $1 billion mixed-use redevelopment of the ~28-acre former CrackerJax site on Scottsdale Road in North Scottsdale. Master-planned as a walkable urban village around a shaded 1.7-acre central park, it pairs mid-rise condominiums and apartments — about 1,182 homes — above street-level boutiques with a 223-room five-star hotel, tech-ready offices and roughly 250,000 square feet of restaurants and shops. The plan emphasizes biophilic design, generous shade and pedestrian connectivity, reimagining a long-fenced parcel as a live-work-play destination for the Valley.

Developer & design